Role Title: Marketing Expert
Role Type: Contractor
Location: Remote, US-based.
micro1 is engaging Marketing Experts to contribute to a high-impact customer project focused on evaluating and advancing the capabilities of frontier AI models in producing professional business documents. In this role, you'll apply your expertise to help train next-generation AI systems. Your work will shape how models learn, reason, and perform through high-quality, real-world input. No prior experience in AI is required — your domain knowledge is what matters.
Scope of Work
- Design project tasks that simulate real-world marketing workflows, such as campaign planning, brand reviews, and launch material development for enterprise settings.
- Craft gold-standard marketing deliverables, including campaign briefs, brand decks, launch narratives, and executive marketing readouts, reflecting the quality of a senior marketing professional.
- Evaluate AI-generated content for alignment with established brand voice, strategic depth, audience fit, and narrative coherence.
- Develop detailed rubrics that distinguish high-impact, boardroom-ready materials from generic outputs.
- Identify and document specific failure modes related to marketing communication (e.g., weak positioning, tonal drift, lack of differentiation).
- Collaborate with project leaders to refine task guidelines and improve assessment criteria.
- Generate actionable data and feedback to help improve model performance on marketing use cases.
Preferred Qualifications
- At least 5 years of experience in marketing for Fortune 500 or comparable enterprise brands.
- Proven track record of ownership over campaign decks, brand narratives, or launch materials.
- Expert-level mastery of strategic marketing frameworks (e.g., brand positioning, segmentation, go-to-market narrative).
- Superior written and verbal communication skills, with demonstrated control of brand voice and executive-level presentation standards.
- Experience developing or evaluating marketing deliverables intended for C-suite or senior leadership audiences.
- Master’s degree preferred, with MBA considered a significant asset.
- Detail-oriented, with an analytical mindset and commitment to upholding rubric fidelity and deliverable excellence.
Originally posted on Himalayas