Demand Generation Program Manager | United States | Remote @Grafana Labs

Overview

Grafana Labs, the company behind Grafana Cloud, is hiring a Demand Generation Program Manager. This role is focused on driving expansion and cross-sell demand within existing customer accounts, utilizing AI and innovative marketing strategies.

Key Responsibilities

• Own customer lifecycle demand generation programs, focusing on expansion, cross-sell, and adoption across various channels.
• Support and enhance programs across paid, email, events, web, and outbound channels as priorities shift.
• Build agentic workflows using AI tools to automate program execution.
• Translate marketing signals into actionable steps for sales teams.
• Instrument programs for measurement, reporting, and optimization of pipeline impact.

Requirements

• 5+ years in demand generation or growth marketing in a B2B software company.
• Experience in running programs across multiple channels with proven pipeline results.
• Hands-on experience with AI in marketing operations.
• Strong data analysis skills for building reliable program readouts.
• Excellent program management skills and proactive communication.

Benefits

• 100% remote work environment.
• Transparent communication and a culture of collaboration.
• 30 days of annual leave, including designated shutdown days.
• Equity ownership through Restricted Stock Units (RSUs).
• Defined opportunities for career growth and development.
• In-person onboarding experience.

Location

Remote (United States)

How to Apply

For more information and to apply, visit the company’s career page.

Deadline

No specific deadline mentioned.