Marketing Automation Specialist, @Xero

Overview

The role involves working as a Marketing Automation Specialist with Xero's Customer Engagement team to manage global and regional communications through a modern marketing tech stack, with hands-on experience in Salesforce Marketing Cloud.

Key Responsibilities

• Design, build, test, schedule, deploy, and report on communications using Salesforce Marketing Cloud.
• Drive operational efficiency and enhance campaign delivery.
• Refine reusable email templates, document processes, and share technical insights.
• Collaborate with regional marketers on quarterly communication plans.
• Create and manage campaigns, including audience segmentation and data troubleshooting.

Requirements

• Experience managing multi-region or multi-segment email and CRM campaigns.
• Technical capability in HTML, CSS, AMPscript, and SQL for dynamic content creation.
• Solid understanding of data ingestion, file imports, and audience segmentation rules.
• Ability to conduct end-to-end campaign QA and resolve automation issues.
• Strong collaboration skills to manage competing deadlines.
• Proactive in documenting processes and sharing knowledge.

Benefits

Xero offers a flexible hybrid work environment to support work-life balance, focus, and collaboration, with access to modern office spaces for team connection.

Location

This is a remote position with a flexible hybrid work environment.

How to Apply

Interested candidates are encouraged to apply regardless of experience.