Senior Digital Marketing Specialist - Paid Social - FTC @Deliveroo

Overview

The role is for a Senior Digital Marketing Specialist focused on Paid Social at Deliveroo. This position is a six-month fixed-term contract based in London, working three days a week from the London HQ as part of a hybrid work model.

Key Responsibilities

• Manage end-to-end platform setup, activation, optimisation, and reporting for programmatic video and paid social across brand proposition and tactical campaigns.
• Respond to briefs in collaboration with internal planning teams, forecasting audience reach, and recommending channel strategies to meet commercial goals.
• Build and manage ad-serving tags, trackers, and CM360 trafficking processes for accurate performance measurement and conversion tracking.
• Design and run A/B tests and brand lift studies to strengthen channel insights and improve campaign efficiency.
• Deliver weekly performance updates and post-campaign analysis, translating complex metrics into actionable learnings.

Requirements

• Direct expertise activating and optimising media via DV360, Meta, and TikTok within a high-growth consumer-facing or D2C brand.
• Strong knowledge of the display and video media ecosystem, with hands-on experience with CM360 trafficking and conversion tracking tools.
• Proven quantitative and analytical skills with the ability to synthesise complex data into actionable insights and structured reports.
• Excellent stakeholder management skills with a track record of building trust across internal teams, platform representatives, and external agencies.
• A self-starter mindset with strong problem-solving capabilities and adaptability in a fast-paced environment.

Benefits

• Make a visible impact every day on improving experiences for customers, partners, and riders.
• Learn fast in an entrepreneurial environment with autonomy and real responsibility.
• Build a career with opportunities to develop new skills and grow.
• Be part of an inclusive culture with collaborative teams.

Location

Hybrid role based in London, working three days a week from the London HQ.

How to Apply

Interested candidates are encouraged to apply and share their interest in making an impact in a fast-moving marketplace.