Sr. Ads Product Marketing Manager- Ads Delivery @Pinterest

Overview

The role involves being a Senior Ads Product Marketing Manager at Pinterest, focusing on shaping performance bidding, optimization, and measurement strategies. This position is key in owning the go-to-market strategy for new solutions aimed at helping advertisers align their campaign delivery with business outcomes.

Key Responsibilities

• Own product marketing strategy and go-to-market execution for measurement-aligned bidding and optimization portfolio.
• Build understanding of advertiser measurement approaches, including attribution models and performance needs.
• Define target segments and develop value propositions for bidding products.
• Lead commercialization for alpha and beta programs, including onboarding and enablement materials.
• Partner with cross-functional teams to translate market insights into product requirements and recommendations.
• Develop narratives and materials to make complex concepts accessible to customers.
• Establish success metrics for adoption and advertiser performance; refine product strategy based on results.
• Utilize AI tools for market research and analysis while validating outputs and recommendations.

Requirements

• 5+ years of experience in product marketing, ads marketing, or related fields.
• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Experience with product go-to-market strategies and commercialization processes.
• Strong understanding of lower-funnel advertising and conversion optimization.
• Technical fluency in conversion signals and data integrations.
• Proven ability to influence and build partnerships across various teams.
• Exceptional written and verbal communication skills.
• Ability to use AI tools effectively while maintaining ownership of work.

Benefits

Details about the culture at Pinterest and benefits for this position can be found on the company website.

Location

This role is remote but requires in-person collaboration 1-2 times every 6 months at a Pinterest office in San Francisco, CA; Los Angeles, CA; New York, NY; Chicago, IL; or Seattle, WA. US-based applicants only.

How to Apply

Interested candidates can submit their applications through the provided application platform.

Deadline

No specific deadline mentioned.