Overview
The role involves managing Amazon PPC strategies across multiple brands for a client dedicated to supporting profitable and sustainable growth. The position is remote, based in the Philippines.
Key Responsibilities
- Develop account-level PPC strategies based on sales, profitability, ranking, and product-launch goals.
- Build, manage, and optimize Sponsored Products, Sponsored Brands, Sponsored Brands Video, and Sponsored Display campaigns.
- Determine targeting, bidding, budget allocation, and testing for assigned accounts.
- Conduct keyword research and account audits.
- Monitor performance metrics including sales, TACOS, ACOS, ROAS, CPC, and conversion rate.
- Investigate performance changes considering inventory, pricing, promotions, and competitor activity.
- Design structured tests with clear objectives and evaluation criteria.
- Prepare performance updates with insights and recommendations.
- Identify risks and conflicting goals, raising them with recommendations for action.
- Collaborate with stakeholders on account priorities and strategic decisions.
- Adapt strategies based on performance and business changes.
Requirements
- At least three years of hands-on Amazon PPC management experience.
- Experience managing multiple Amazon advertising accounts independently.
- Demonstrated ability to develop and execute PPC strategies for growth and profitability.
- Strong analytical skills and proficiency with Excel or Google Sheets.
- Excellent English communication skills, both written and spoken.
- Experience with Helium 10, SmartScout, My Real Profit, Atom11, or similar tools.
- Amazon DSP experience is preferred but not required.
- Familiarity with managing consumer brands and advertising spend.
Benefits
- Ownership of established Amazon accounts and diverse advertising challenges.
- Clear business goals and access to experienced leadership.
- Opportunities to expand strategic capabilities.
Location
Remote position based in the Philippines.
How to Apply
To apply, please follow the application process outlined by the hiring company.