Overview
The role of Measurement Partner II (Experimentation & Brand) at tvScientific by Pinterest focuses on guiding internal teams and external partners in experimentation and brand impact measurement. The role requires translating advertiser objectives into experiments and delivering clear, data-driven insights to enhance the value of advertising campaigns.
Key Responsibilities
- Own and evolve experimentation and brand measurement strategies.
- Serve as a strategic measurement partner for internal teams and external clients.
- Translate advertiser objectives into robust test designs with clear hypotheses and KPIs.
- Lead execution of controlled experiments and brand lift studies.
- Analyze large datasets using statistical methods to estimate lift and brand impact.
- Communicate complex analytical outputs into concise insights for various audiences.
- Synthesize learnings across campaigns and build reusable frameworks.
- Collaborate with Product, Data Science, and external measurement partners.
- Support sales by providing measurement narratives and guidance for client interactions.
- Manage multiple concurrent projects while keeping stakeholders updated.
Requirements
- 3+ years experience in marketing science, media analytics, or related roles.
- Proven track record in designing and interpreting experiments.
- Understanding of brand metrics and their connection to business outcomes.
- Skilled in working with large datasets (SQL, Python/R).
- Effective communicator of technical and statistical concepts.
- Experience in cross-functional collaboration with Sales, Customer Success, and Product teams.
- Ability to manage multiple projects and prioritize effectively.
- Bachelor’s degree in a relevant field or equivalent experience.
Benefits
The role includes competitive salary, opportunities for equity, and a commitment to equity and inclusion in the workplace.
Location
This is a remote position, with a requirement to be in-office 1-2 times a year for collaboration.
How to Apply
Interested candidates should submit their application through the company career page.
Deadline
Not specified.