Marketing Operations Manager @Fivetran

Overview

The role of Marketing Operations Manager at Fivetran involves owning lead management and revenue handoff processes. This full-time, fully remote position is based in Costa Rica and requires collaboration with teams in the Central Time zone.

Key Responsibilities

• Build, maintain, and calibrate the lead scoring model in Marketo.
• Own lead routing logic and governance in LeanData.
• Define MQL standards and manage the marketing-to-sales handoff process.
• Manage lead/contact lifecycle status and lead source governance.
• Oversee inbound and partner-sourced lead triage/routing processes.
• Manage ABM account lists and optimize BDR tooling workflows.
• Run regular alignment with sales and BDR leadership.

Requirements

• 4–6 years of experience in marketing operations or revenue operations in B2B SaaS.
• Experience with building lead scoring models in Marketo.
• Understanding of lead routing in LeanData or similar platforms.
• Working knowledge of SQL for validating outcomes against CRM data.
• Ability to work independently across US business hours.
• Familiarity with conversational AI systems for support in operations.
• Bonus: Experience with BDR tools and CRM data governance.

Benefits

• 100% employer-paid medical insurance.
• Generous paid time-off policy, sick time, and parental leave.
• RSU stock grants.
• Professional development and training opportunities.
• Company virtual events and activities.
• Monthly cell phone stipend.
• Access to a mental health support platform.

Location

Fully remote position based in Costa Rica, aligned with Central Time zone hours.

How to Apply

Please apply through the company's career page or designated application link.