Head of Growth Marketing, Self-Service @Elastic

Overview

The role involves leading growth marketing efforts for Elastic’s self-service business, focusing on customer acquisition and converting trial users to paying customers. The Head of Growth Marketing will build and lead a team while collaborating cross-functionally to enhance marketing programs.

Key Responsibilities

• Set the annual and quarterly growth plan; report on performance against trial-start and conversion targets.
• Build, scale, and lead a distributed team of growth marketers.
• Own paid acquisition channels including paid search, paid social, and display/retargeting.
• Manage external agencies with clear performance targets.
• Own email, nurture, and in-product messaging programs to improve trial-to-paid conversion.
• Partner with product managers on onboarding and conversion experiences.

Requirements

• 10+ years of growth marketing experience in B2B enterprise SaaS.
• 3+ years in a leadership role.
• Direct experience in product-led growth alongside enterprise sales motion.
• Proven track record of meeting acquisition targets and managing paid budgets.
• Strong analytical skills; familiarity with SQL and product analytics preferred.
• Excellent communication skills, both written and verbal.

Benefits

• Competitive pay and equity participation in Elastic's stock program.
• Health coverage for employees and their families.
• Flexible work locations and schedules.
• Generous vacation policy.
• Parental leave of minimum 16 weeks.
• Financial donation matching and volunteer hours.

Location

This role is remote within the United States.

How to Apply

Please visit Elastic's career page to submit your application.

Deadline

No specific deadline stated.