Senior Marketing Decision Scientist II @Instacart

Overview

Instacart is transforming the grocery industry, offering grocery delivery while creating flexible earning opportunities for personal shoppers. The Senior Marketing Decision Scientist II will shape how marketing performance is measured and optimized, influencing investment decisions and customer growth.

Key Responsibilities

• Own the end-to-end marketing measurement strategy across various channels, unifying approaches to guide investment.
• Design, launch, and analyze experiments and causal inference studies to inform targeting and decision-making.
• Build and productionize predictive models using SQL and Python or R, ensuring data quality through collaboration with data engineering.
• Create executive-ready dashboards that track KPIs and translate insights into prioritized recommendations.
• Collaborate with finance and marketing leadership on forecasting and scenario planning, presenting findings to senior stakeholders.
• Manage multiple projects in a dynamic environment while elevating analytical standards through peer reviews and mentorship.

Requirements

• 6+ years of experience in marketing analytics or data science within technology or e-commerce.
• Advanced proficiency in SQL and either Python or R.
• Experience in designing marketing experiments and applying causal inference techniques.
• Track record of implementing marketing measurement approaches for budget allocation.
• Experience building dashboards in Looker, Tableau, or Mode.
• Familiarity with data warehouses and version control.
• Bachelor’s degree in a quantitative field or equivalent practical experience.

Benefits

Instacart offers competitive compensation and benefits based on location, including a new hire equity grant and annual refresh grants.

Location

This role is remote but candidates must be located in Canada, specifically in Ontario, Alberta, British Columbia, or Nova Scotia.

How to Apply

For application details, please visit the Instacart careers page.

Deadline

No specific deadline mentioned.