Overview
The role is for a Senior Marketing Operations Manager at Brex, a finance platform that enhances spending and operational efficiency. The position focuses on optimizing the B2B sales-led and channel-driven go-to-market (GTM) engine through innovative systems and processes.
Key Responsibilities
- Own and evolve the GTM systems architecture, ensuring integration of Salesforce, Marketo, LeanData, ZoomInfo, Qualified, Outreach, and Clay.io.
- Lead data orchestration workflows using LeanData, enabling efficient routing, prioritization, and conversion logic across teams.
- Design and execute an operational roadmap focused on scaling B2B demand generation and improving data flows.
- Implement automated lifecycle processes for lead scoring and cross-functional handoffs.
- Enhance sales productivity with agentic workflows in Outreach and Salesforce.
- Oversee data governance to ensure reliable attribution and reporting.
- Create AI-informed dashboards for performance metrics.
- Collaborate with various teams to streamline operational processes.
- Support partner operations through automated workflows.
- Evaluate new tools and operational improvements continuously.
Requirements
- 4+ years in Marketing Operations or Revenue Operations supporting B2B sales.
- Hands-on experience with Marketo, Salesforce, and LeanData.
- Expertise in lead routing and data orchestration workflows.
- Ability to design automated workflows and cross-system integrations.
- Experience using AI-driven tools to automate processes.
- Strong analytical and documentation skills.
- Collaboration experience with various teams.
Benefits
Brex provides a hybrid work environment, allowing a minimum of three days in the office and up to four weeks of remote work per year.
Location
This role is based in New York, United States, in a hybrid environment.
How to Apply
Interested candidates can apply through Brex's career portal.
Deadline
No specific deadline mentioned.