Overview
The Senior Marketing Operations Manager at Brex will architect and optimize the company's B2B sales-led and channel-driven go-to-market (GTM) engine. This role focuses on defining and maintaining the operational systems and processes that connect Marketing, SDR, Sales, and Partner teams in a hybrid work environment.
Key Responsibilities
- Own and evolve the GTM systems architecture, integrating Salesforce, Marketo, LeanData, ZoomInfo, Qualified, Outreach, and Clay.io.
- Lead the design and optimization of data orchestration workflows using LeanData.
- Develop a future-state operational roadmap that enhances demand generation, account-based marketing, and partner-led growth.
- Build automated processes for lead scoring, enrichment, and cross-functional handoffs.
- Improve sales productivity by implementing automated workflows in Outreach and Salesforce.
- Manage data governance across key platforms ensuring reliable attribution and reporting.
- Create dashboards and reporting on pipeline performance and campaign effectiveness.
- Collaborate with RevOps, Sales Systems, and Engineering for operational improvements.
- Support partner engagement with automated attribution and co-marketing processes.
- Evaluate new tools and AI capabilities to enhance GTM infrastructure.
Requirements
- 4+ years of experience in Marketing Operations or Revenue Operations in B2B environments.
- Hands-on experience with Marketo, Salesforce, and LeanData.
- Deep expertise in lead routing and data orchestration workflows.
- Proven ability to design automated workflows and scalable technical systems.
- Experience with AI-driven tools to automate workflows and enrich data.
- Strong analytical skills and ability to translate business needs into technical solutions.
- Experience working with Sales, SDR, and RevOps teams.
Benefits
Brex provides a hybrid work environment with up to four weeks of fully remote work per year.
Location
This role is based in the United States within a hybrid work model.
How to Apply
For application details, please refer to the Brex career page.
Deadline
No specific deadline stated.