Brand Marketing Manager @Affirm

Overview

Affirm is reinventing credit to make it more honest and friendly. The Brand Manager will develop campaigns that shift perception and drive measurable demand for the Affirm brand.

Key Responsibilities

• Own campaign strategy and architecture for brand and partner moments, translating business goals and audience insights into actionable briefs.
• Drive strategic thinking and brief development for partner campaigns, ensuring alignment across various marketing teams.
• Set campaign go-to-market strategy and determine resource allocation.
• Build a learning culture by defining successful campaign frameworks.
• Own brand measurement and reporting, maintaining brand health and performance metrics.

Requirements

• 8-10 years of brand marketing or integrated marketing experience, managing full campaigns from strategy to launch.
• Creative thinker and problem solver with experience in a matrixed marketing organization.
• Track record of building brand awareness and evaluating performance against KPIs.
• Capable of using data to inform decisions and maintain collaborative practices.
• Bonus: Experience in fintech or extending campaigns to global markets.

Benefits

• Comprehensive health care coverage including 100% subsidized medical coverage for employees and dependents.
• Generous stipends for technology, food, lifestyle needs, and family-forming expenses.
• Competitive vacation and holiday schedules.
• Employee stock purchase plan with discounts on shares.

Location

Remote US

How to Apply

Interested candidates should submit their applications through the provided application link.